by Bob Cherny

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I have watched several webcasts recently related to my hobbies. While they were all informative and worth my time, they suffered from many of the same faults. The content was great but the production values were abysmal.

First off, let’s separate “web conferences” from “webcasts.” A “web
conference” is the Internet equivalent of a conference call. A bunch
of people in distant parts of the world gather at an agreed upon time
to hold a meeting. They each wear their headsets and watch each other in windows on their monitors. That is not “webcasting."

A “webcast,” like a “broadcast,” is a one-way communication medium. Like a broadcast, I believe that there is an expectation of quality from a “webcast” that is not expected of a “web conference.”

 

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