by Nannette Vilushis
If you work for a nonprofit organization, you’re probably using online tools to help promote and administer your fundraising efforts and events. Are you using those tools to their fullest capacity to help you streamline operations and reduce your workload?
Email Outreach
The cost of an email “save-the-date” invitation is small compared to the cost of design, production, printing, and postage for a direct mail invitation. In fact, printing costs are the largest percentage of a live event’s overall cost. Email management programs are easy to use and are more flexible for bulk email distribution than a standard Outlook, AOL, or other program for mass email communication.
Email Outreach
The cost of an email “save-the-date” invitation is small compared to the cost of design, production, printing, and postage for a direct mail invitation. In fact, printing costs are the largest percentage of a live event’s overall cost. Email management programs are easy to use and are more flexible for bulk email distribution than a standard Outlook, AOL, or other program for mass email communication.
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