(MADISON, WI) The local numbers are in and this year’s Big Bundle Up campaign continues to grow! This year, the Greater Madison Convention & Visitors Bureau(GMCVB) and Madison Area Sports Commission (MASC) collected 311 warm clothing items for those in need. That’s 100 more items than last year’s total!
“Being able to help our neighbors out is truly a privilege and one we don’t take lightly,” says Deb Archer, President and CEO of the GMCVB and MASC.
Seeing our community rally around this cause and watching the impact it has on so many people makes us proud to be a part of it.”
The GMCVB has partnered with the Wisconsin Department of Tourism’s statewide campaign since it began in 2010. This year the Big Bundle Up expects to far surpass 50,000 donations in its short 5 year history.
For more information, interviews, or images on “The Big Bundle Up,” please contact GMCVB PR & Communications Coordinator Curt Lenz at email@example.com or 608-441-2626.