Ginger McCoy of Precision Meetings & Events enjoys a virtual trip to Cincinnati while visiting the American Society of Association Executives (ASAE) Springtime Expo in Washington D.C. on April 28. The Cincinnati USA Convention & Visitors Bureau (CVB) debuted its new virtual reality experiences for meeting planners at the Expo.
The CVB plans to use new virtual reality technology and headsets as a sales tactic, providing immersive Cincinnati experiences to meeting planners and visitors. The virtual reality experiences, produced by Cincinnati-based Lightborne Communications, feature 360 degree videos of uniquely-Cincinnati attractions and venues, including a Cincinnati Reds baseball game at Great American Ball Park, the lobby and cafe at downtown Cincinnati's Contemporary Arts Center, the Grand Ballroom of the Duke Energy Convention Center and more.
The Cincinnati USA Convention & Visitors Bureau is an aggressive sales, marketing and service organization whose primary responsibility is to positively impact Hamilton County's and the City of Cincinnati's economy through convention, trade show and visitor expenditures. The travel and tourism industry has been found to bring $4.4 billion to Cincinnati USA, employing 74,000 people in a variety of fields and, historically, bringing more than 24.1 million visitors to the region annually. To learn more about Cincinnati USA, visit CincyUSA.com.