Latest CVB/Chamber News...
Greater Lansing Tourism Up Third Straight Year – On Pace For A Record 2015
August 3, 2015
The Greater Lansing Convention and Visitors Bureau (GLCVB), is pleased to announce that according to recent data from Smith Travel Research, Inc. (STR) the Greater Lansing region is on pace for a record year.
Through June, the hotels in Greater Lansing’s jurisdiction report 2015 Average Daily Rate (ADR) is 7.5% ahead of last year’s figure at $96.74. Revenue per Available Room (RevPAR) is 11.3% ahead of last year at $58.89. Additionally, Greater Lansing area hotel occupancy has shown a strong 3.6% increase over last year with an occupancy rate of 60.9%.
“Hotel visitation numbers for the first six months of 2015 have been incredibly strong for the Greater Lansing region,” said Jack Schripsema, GLCVB President and CEO. “Due in large part to a number of big convention groups meeting in the region like Odyssey of the Mind World Finals, the National Order of the Arrow and the Michigan Dental Association. Additionally, large sports tournaments such as USA Hockey Girls Tier II Nationals Championships, the Dead Frog Far Out Volleyball Tournament and the USTA Midwest Level 1 Outdoor Closed Championships helped demand for hotel rooms reach a ten-year high.”
The increases in regional hotel visitation is a positive sign for regional tourism; a key element to a healthy local economy. According to a 2013 study performed by the Anderson Economic Group, the Greater Lansing region welcomes 4.7 million visitors every year, generating an economic impact of over $472 million dollars. Guests to the Capital region pay taxes on fuel, lodging, food, retail and more. The total is an average of over $22 million in state taxes annually and $395 million to the Greater Lansing GDP.
STR is an independent American research company that tracks supply and demand data for the hotel industry and provides market share analysis for all major hotel chains and brands in the United States, Canada, Mexico and the Caribbean.
Brown County Convention and Visitors Bureau Launches New App
July 30, 2015
The Brown County Convention and Visitors Bureau is proud to announce it has launched a new app, Discover Brown County. The app is Brown County’s official handheld, mobile guide, providing easy navigation for visitors.
With its click-to-call feature, visitors will now be able to access more information on shops, restaurants, attractions, and lodging properties, as well as make reservations quickly. Discover Brown County also will provide visitors with the opportunity to find and search for events happening throughout the county. Additionally, visitors will be able to share their favorite Brown County locations and connect with the Brown County Visitors Center on social media through the app.
Visitors no longer will have to wander around or stop to ask for directions to find parking, restrooms, or other attractions. Instead, the app’s easy-to-follow directions will guide visitors to the destinations they are seeking.
Brooke Weichselfelder, Brown County CVB Digital Marketing Coordinator, explains that the new app was designed with the visitor’s convenience in mind. “Not only does the Discover Brown County app show you what there is in Brown County, it uses your phone’s location services to find out what’s closest to where you’re currently at,” says Weichselfelder. “Looking for a quick bite to eat and don’t want to walk far? It will pull up all of the restaurants in order of how close they are to your current location.”
Weichselfelder also believes Brown County’s new app is a great resource for both visitors and the local community. She encourages everyone to check it out. “Whatever you’re looking for in Brown County, whether it’s where to go hiking, where to see a live show, where to find the closest beverage, or even a local events calendar, you can find it on this app,” says Weichselfelder. “It’s like having a personal tour guide right in your pocket!”
The Discover Brown County app is free and can be downloaded on mobile devices through the App Store or on Google Play. For more information on the app, please visit www.browncounty.com/app or call 812-988-7303.
Download Brown County’s official app and Discover Brown County in a whole new way!
Roseville Visitors Association Achieves Industry Accreditation in Destination Management and Marketing
July 27, 2015
On Friday, July 17, 2015 at the Annual Convention in Austin, Texas, Roseville Visitors Association was awarded with the Destination Marketing Accreditation Program (DMAP) seal by Destination Marketing Association International (DMAI), in recognition of the destination marketing organization's (DMO) commitment to industry excellence and meeting the industry standard for performance and accountability of DMOs around the world. More than 2,000 destination marketing organizations exist worldwide, and the Roseville Visitors Association is now one of only 208 that are DMAI accredited.
Since its inception in January 2007, the accreditation program requires a DMO to successfully comply with a multitude of mandatory and voluntary standards that span a variety of performance areas to gain this momentous achievement. The standards cover nearly all aspects related to the management and marketing of a DMO's including governance, finance, human resources, sales, communications, destination development and research.
“DMAP accreditation requires DMOs like Roseville Visitors Association to truly evaluate and define not only their policies and procedures, but also determine their guiding principles and solidify their importance to their communities in all they do,” said Jack Wert, DMAP Board Chair.
"Getting the accreditation is great news. It is a testament to the hard work, creativity, and professionalism of the RVA staff and leadership,” stated Roseville Mayor Dan Roe. “Being an RVA board member in addition to being Mayor, I am especially proud that our relatively small organization stands out among its peers."
Roseville Visitors Association join the ranks of DMOs who have obtained DMAP recognition that demonstrate compliance across 16 disciplines, composed of 53 mandatory standards and is globally recognized by the destination marketing industry as the highest achievement in destination excellence.
“We were thrilled to receive accreditation,” stated Julie Wearn, CEO of the Roseville Visitors Association. “Going through the process was intensive but gratifying to see we’re already operating under many of the key performance measurements and in some cases only needed to update our policies and procedures to meet the current standards.”
Destination Marketing Association International (DMAI) protects and advances the success of destination marketing worldwide. For more information, visit www.destinationmarketing.org.
Local Recieves Certified Destination Management Executive Designation
July 23, 2015
Shannon Winters, Finance Manager at the Greater Des Moines Convention and Visitors Bureau and Des Moines Area Sports Commission, has earned the Certified Destination Management Executive (CDME) designation, a program that focuses on vision, leadership, productivity and the implementation of business strategies. Winters is the first Greater Des Moines Convention and Visitors Bureau employee to receive this designation.
"We’re proud of Shannon’s continued accomplishments in the destination marketing industry," says Greg Edwards, President and CEO of the Greater Des Moines Convention and Visitors Bureau and Des Moines Area Sports Commission. "The knowledge Shannon has acquired through this program will further strengthen her leadership skills and our organization."
Winters has been with the Greater Des Moines Convention and Visitors Bureau for three and a half years. She was one of just forty-seven professionals honored at the Destination Marketing Association International’s annual convention this month. In addition to her CDME designation, she also serves on the finance committee for Big Brothers Big Sisters of Central Iowa.
Tiffany Tauscheck, Former Vice President of Marketing and Development, now Chief Communications Officer at the Greater Des Moines Partnership also received the CDME designation.
CDME designation is the only integrated executive program specifically designed for the destination marketing industry. Over the course of 22 years, more than 400 students have participated in the CDME program, with more than 320 graduates. The program is offered through Destination Marketing Association International, a resource that provides educational enrichment, networking opportunities and travel marketing benefits to more than 600 destination marketing organizations across the world.
For more information visit: destinationmarketing.org
Indianapolis to Host U.S. Conference of Mayors Annual Meeting in 2016
July 22, 2015
The United States Conference of Mayors has selected Indianapolis to host its 84th Annual Meeting in 2016, a four-day convergence of mayors from across the country to discuss the growth and economic development of our nation’s cities, share ideas and information related to urban policy, and engage in leadership development.
"Indianapolis has shown repeatedly that this is a great place to hold major events and conferences,” said Indianapolis Mayor Greg Ballard. “Next year, our city will have the opportunity to show off our world-renowned attractions and Hoosier Hospitality to leaders from across the United States, while showcasing our work to make Indianapolis competitive in the 21st Century."
During the meeting, standing committees will recommend policy positions on topics such as transportation, education, workforce development, community policing, energy, and more. Mayors will discuss and vote on these policy resolutions, and those adopted will be forwarded to the President of the United States and Congress in hopes of shaping federal legislation to meet urban needs. Additionally, task forces will examine current issues such as civic innovation, hunger and homelessness, and brownfields.
"We are pleased that the 84th Annual Meeting of The U.S. Conference of Mayors will be held in Indianapolis next year," said Tom Cochran, CEO and Executive Director of The U.S. Conference of Mayors. "It is significant that during a time when many Americans will be focused on the future of the country, the nation's mayors will gather in the heartland to debate important policy issues impacting people in cities and their metropolitan areas. We look forward to experiencing the highlights of all that Indianapolis has to offer and being showered with Hoosier Hospitality."
The 2015 Annual Meeting was held in San Francisco June 19-22.
“The value of hosting the U.S. Conference of Mayors goes well beyond the $1 million of economic impact of the meeting itself,” said Leonard Hoops, president & CEO of Visit Indy. “It will bring civic and thought leaders to Indy which is an opportunity for our city to learn from others’ successes and exchange ideas. Mayor Ballard played a pivotal role in bringing the conference to Indy and we are grateful for his leadership.”
All business sessions are open to credentialed press, and all press must register to attend in advance or on site.
CVB Offers Training for Ambassador Program
July 17, 2015 | Courtesy Leavenworth Times
The Leavenworth Convention and Visitors Bureau will be offering free training sessions for people interested in volunteering in the organization's Ambassador Program.
Ambassadors assist the CVB with promoting the Leavenworth community at events, online or during group tour visits.
Training sessions are scheduled from noon-1 p.m. Aug. 26 and from 2-3 p.m. Aug. 30 at Leavenworth City Hall, 100 N. Fifth St.
People can register online at visitleavenworthks.com/ambassadors.
For more information, contact CVB Manager Tammie Ferguson at (913) 682-4113.
Meet Chicago Northwest Releases INDULGE
July 14, 2015
Meet Chicago Northwest (MCNW), the official destination marketing organization for Chicago’s northwest suburbs, announces the publication of its premier publication, the 2015 INDULGE Visitor Guide. The new guide, designed with bold colors and striking photos, showcases the sophistication and affordability of amenities in the eight communities in the Chicago Northwest region and provides a comprehensive directory of accommodations, shopping, entertainment, attractions, and dining options for visitors. Travel tips are provided to alert travelers to best transportation solutions while visiting Chicago Northwest; and sections called “Fun Facts” provide interesting and unique facts about destinations within each community. A map of the area conveniently locates all the amenities included in the guide.
110,000 copies of the 2015 INDULGE Visitor Guide will be professional distributed to over 354 locations. These destination points include regional hotels, Illinois highway tourist information centers, O’Hare Airport, Union Station, McCormick Place, and Chicago Visitor Centers. Again this year, the Guide will be distributed to locations in Milwaukee and St. Louis at key tourist information centers, hotels, and corporate destinations. In addition, the guide is offered to individuals and groups meeting in the Chicago Northwest area.
The 2015 INDULGE Visitor Guide is available in digital format on the Bureau’s website www.chicagonorthwest.com. Individual copies also can be ordered on the Meet Chicago Northwest website.
Meet Chicago Northwest Announces New Website to Promote Region in Style
July 10, 2015
Meet Chicago Northwest (MCNW), the official destination marketing organization for eight Chicago northwest suburbs, unveiled the complete redesign and refocus of its website, delivering a more functional, user-friendly, and personalized experience for Internet visitors. The new website incorporates large photos and graphics, social media, videos, blogs, expanded information about our partners and meeting venues, and direct access to the MCNW sales team.
The responsive website provides MCNW’s major customers, including Meeting Planners, Sporting Event Managers, Motorcoach Operators, and Leisure Travelers with all the tools necessary to make informed decisions when choosing locations for large events or small weekend getaways. The website developers, Cubicle Ninjas, created a responsive design that allows all website information to be accessed from any digital or mobile platform including tablets and smart phones.
Comments from respondents to a website content analysis recently conducted by Roosevelt University that compared MCNW’s old and new website design and content are overwhelmingly positive with 85.7% calling the new website very good to excellent. One survey respondent stated that “It makes me want to experience what the Northwest suburbs have to offer.”
Through the new Partner Extranet, all MCNW partners are able to directly add their own content helping the MCNW team more effectively market their hotels, restaurants, attractions, retailers, and service members through the website. “We are delighted to provide our customers with an inviting environment to easily navigate the information needed to bring their events to Chicago Northwest.” said Dave Parulo, Meet Chicago Northwest President. The new website can be viewed at www.ChicagoNorthwest.com.