Christina R. Green on EventMB has some vital ingredients for the success of your next conference.
A way to interact year-round and having some custom communications are basically the heart of success now.
Social media plays a large part in everyone's lives so it would make sense to go through those avenues to keep some interaction up.
It also never hurt to shoot out a reminder message when you're nearing the event to nudge some of the more forgetful few in the right direction.
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