By Kristen Cooper
As an event planner, the last thing you want your attendees to feel is that your event could have been held in any city in the world, and they wouldn’t have noticed any difference. After all, every city has quality hotels, so what else can you offer? Adding local flavor to an event helps to create an experience that sets it apart from any other your event goers have been to.
People today are more traveled, which can make them harder to impress. And, you’ll find you’re planning events for a new generation that want different things to the previous ones. Millennials want something uniquely local to experience as they crave a greater sense of connection.
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