Dan McCarthy on Eventbrite took on the task of talking about getting people interested in just the act of buying tickets through special offers that will WOW event goers.
"If you hope to maximize ticket sales, then you have to sweeten the offer in some way or another. People like deals, and if they can get something for less, then they will be more inclined to act.
As the event planner, you have to come up with various deals to attract people that otherwise may not have been all that interested. Through special offers, you incentivise the very act of buying a ticket, thus increasing sales and perhaps even reaching sold-out status."
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