• How to incorporate agritourism into your next event
Agritourism is on the rise and though the term may feel new, the activities involved aren’t too far from your comfort zone. Agritourism is the business of inviting guests to visit and/or participate in normal farm or ranch activities. Participating venues in agritourism activities are most often working farms and ranches, and tourism activity is a secondary income. Agritourism activities usually are not designed for large groups of guests, but some are, such as pumpkin patches, orchards, farm festivals and corn mazes. Agritourism generally is viewed as small-scale, low-impact and, in most cases, education-focused.