If your event has been successful, you are likely looking to grow it. The increase of attendance and revenue, likely also means growing sponsorships and your volunteer base… and potentially moving to a larger venue all together. This is the case for SiouxperCon.
As you may remember from Part 1, the first year the event entertained 1,500 guests with growth to 3,200 guests the following year. “This year we are anticipating 5,500 - 6,000 attendees to break even,” expressed Gerlach.
With SiouxperCon: Return of the Con just five and a half weeks away, sponsorship has been locked in and advertising is well underway. After a few years of strategy and practice, the convention is running more like a well-oiled machine, gaining momentum both in popular featured guests and attendees. (To read All the Pros to Cons - Part 1, click HERE.)
When it all began, the SiouxperCon team, including Shane Gerlach, consulted a lawyer to make sure they were compliant with all non-profit regulations. As a non-profit, all the staff volunteer their time. “Putting on a convention of this size takes an army of volunteers,” shared Gerlach, “Recruiting and training volunteers is always a barrier, but one we have been able to overcome so far. As we grow, having more volunteers will be one of our biggest hurdles to overcome.”
Comic Cons are becoming more and more well-known, with Midwest cities adopting their own variations to Comic-Con International: San Diego (SDCC) and New York Comic Con (NYCC), which are held each year. From anime to horror and gaming to furry, there are all kinds of Cons to be involved in.
One search of “midwest comic con” online and you can see lists of scheduled events throughout the year. From Cedar Rapids Con, in Iowa, held this past February to Cincinnati Comic Expo, in Ohio, coming up in September, and there are so many more.
The I-90 corridor holds a few beefy gems that need to be discovered. If you're driving through the area and you find yourself hungry after a trek through presidential plains then definitely stop off at Independent Ale House in Rapid City. The craft brewery spirit waves brightly through the amber waves in the area and the Independent Ale House not only offers a wide selection of small batch beers of all variety, but they have a rich yet refined menu that pairs perfectly with the wood-laden atmosphere of the pub. There're not many pizzas I haven't seen but when I last stopped off I had myself a Baked Potato Pizza and a nice Alaskan Amber.