by Anthony Schoettle
Some days, it’s difficult to tell if Karin Davidson works in trade shows or Hollywood.
As director of the Performance Racing Industry Show—one of the biggest annual conventions in Indianapolis—Davidson is responsible for an elaborate kickoff presentation that is more television show than conference set-up.
Beneath a digital screen that is 120 feet long, motorsports journalist Dave Despain uses a talk-show format to discuss the latest in racing with big names like Jeff Gordon and Rick Mears. And thousands of attendees sit beneath rows of lights and rigging with messages projected along the meeting hall’s side walls and across the massive screen.
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