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New Rivals Compete for Convention Business
CHEKITAN DEV, a professor at Cornell who specializes in the hotel industry, drove past a Marriott Courtyard near Los Angeles the other day and was surprised by a big banner out front that invited corporate event planners to call or stop in for more information about holding meetings there — for 10 to 30 people.
Two things struck him about this. One, the banner indicated just how competitive the $117 billion-a-year meetings and conventions business is becoming in the United States. And two, it shows just how local and fragmented segments of it are, even as the overall meetings business grows nationally and internationally.
During the recession, companies, professional organizations, universities and government entities all cut back on meetings spending, but for most, recovery has been slow but persistent. Yes, there were 4.9 million convention and meetings attendees among the 39.7 million visitors to Las Vegas, a convention giant, last year, while at the same time there were more and more smaller events held at a growing number of cities, hotels and other meetings centers.
The huge conventions and trade shows still rack up Super Bowl-level attendance in cities like Las Vegas (where the Consumer Electronics Association trade show alone draws more than 150,000 annually), Orlando, Chicago, Atlanta and others. But even in the city that claims to be No. 1, Las Vegas, the overall numbers have been declining slightly in the past few years, according to data from the Las Vegas Convention and Visitors Authority.
12 Tips for dealing with media contacts
Taking the time to share your news and expertise with a journalist is good for your organization as it gets the word out about the remarkable things you are doing in the industry. Some organizations issue press releases to generate media interest or hire agencies to manage their public and media relations. Either way, understanding the power and influence of media is necessary in being prepared for when a journalist contacts you. Read More: