by Jeff Coy, ISHC
The top-ranked nicknames are The Big Apple (New York City), Sin City (Las Vegas), The Big Easy (New Orleans), Motor City (Detroit) and The Windy City (Chicago). New York also has a slogan: The city that never sleeps. Las Vegas, too, has a slogan: What happens in Vegas, stays in Vegas. See how a city’s personality emerges with just a nickname and a slogan?