What’s SoMeT? Just another conference about social media marketing in the tourism industry? Not even close - it’s way cooler than that. For starters, SoMeT is an actual product of social media marketing in the tourism industry. In fact, the whole thing is practically planned on Facebook.
Once we got a grasp of just how all-encompassing this event experience is for tourism, hospitality, and destination marketing professionals in the social media space, we started wondering… from a planning and logistics perspective, how on earth do they pull this thing off? So we got founder Dave Serino on the phone to tell us all about the vision, process, and community behind SoMeT, and why this is probably the conference model of the future.