 | by Shawna Suckow, CMP Did you know that an “average person” gets about 121 e-mails a day? (DMR) I can tell you that the average buyer gets FAR more than that. But what I really want to discuss here is how do we get our prospects to OPEN the e-mails we send – out of the hundreds e-mails they get in a day? The majority of people check their e-mail on their mobile devices these days. (Source: emailmonday.) That means that you have the space of your subject line to catch the buyer's attention so they don't delete you immediately. Read more at ShawnaSuckow.com |
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