Is golf a big part of your event? Set up a putting green by the registration table and include prizes from an onsite golf shop, plus a chance to win a bigger prize. Are you including a teambuilding element? Perhaps your group will be engaging in a team culinary challenge. Consider an action station featuring a signature drink or the resort’s specialty finger foods.
”For the Wisconsin Dental Association, Becker has also taken a practical approach to make things easier for guests. At the annual meeting, for instance, attendees pick up welcome materials in the exhibit hall, including conference bags.
“When they go someplace like the Kalahari [Resort in Wisconsin Dells], they will do more of a beach bag - something that can be taken to the waterpark and it won’t matter if it gets wet on the outside,” Becker explains. “They’ve also done other more practical gifts, such as wallet badge holders, so when they go to the resort-type places, they can use them to [carry] their room keys, a little cash, cell phones, and even business cards when they go to the pool and don’t have pockets.”
Another way to make a “wow” at the welcome: free up the parents in your group to enjoy opening activities worry-free, and keep the kids happy, too.
“When we are at a place that attracts children, we will sometimes have babysitting during an evening social event,” Becker says. “Then we’ll make up our own coloring books and have crayons in a stick with our logo on them for the kids that are there.”