Anderson Conte gives five great tips in expanding your event reach through bloggers in his article on Cvent.
Bloggers and big industry players should be a key part of your event marketing strategy. Reaching out to influential professionals in the event industry will broaden your event’s reach and spark social media activity. Well known guests give your event credibility and lead to extra promotion by word-of-mouth -- which is consumers’ most trusted form of marketing.
Read more at Cvent.