CINCINNATI, OH, April 25, 2016 – In light of the recent growth of the Cincinnati region's travel and tourism industry, the Cincinnati USA Convention & Visitors Bureau has announced a strategic realignment and expansion of its leadership team.
“Our destination is growing rapidly, with more than 24.1 million visitors to the region each year spending $4.4 billion in our local economy," said Dan Lincoln, president and CEO of the Cincinnati USA Convention & Visitors Bureau. "As a leader in selling and promoting Cincinnati USA's story, this is a crucial time for the CVB to expand our executive team to meet the evolving needs of the region."
These staffing changes come as the CVB continues to evaluate and plan for future development of the region's tourism assets, from research studies on the future of the downtown convention district to partnering on a regional positioning initiative.
The changes to the CVB's leadership team include:
The changes to the CVB's leadership team include:
Julie Calvert, the CVB’s long-time Vice President of Communications & Strategic Development, will depart the CVB June 1 to transition to a new full-time role as Executive Director of Source Cincinnati, a regional initiative driving national place making efforts for Cincinnati. Calvert, a 15-year CVB veteran, has been an on-loan executive, managing the start-up of this new organization while continuing her day-to-day CVB responsibilities over the past two years.
Source Cincinnati was created by a regional business and civic coalition, including the CVB, the Regional Chamber and REDI, among others, to establish one voice for enhancing national perceptions of Cincinnati to spur business, talent and visitor attraction. Calvert will begin full-time with Source on June 1 and can be reached at firstname.lastname@example.org
Randie Adam has been promoted from Director of Marketing to a newly-created Vice President of Marketing & Visitor Services role, overseeing all of the CVB’s destination marketing and communications efforts, as well as visitor experience programs such as the Certified Tourism Ambassador Program and the Visitor Center on Fountain Square.
Adam has led award-winning work in destination marketing and management for many years, having served as the Executive Director of Hocking Hills CVB prior to joining the Cincinnati CVB in 2007. Adam serves on the board of the Ohio Travel Association and has an active role with the Board of the Ohio Association of Convention & Visitors Bureaus.
Jason Dunn has been promoted to Vice President of Multicultural & Community Development. During his tenure at the CVB, the number of multicultural meetings in Cincinnati have increased significantly, positioning Cincinnati as a national leader in attracting and hosting multicultural meetings and bringing $33 million in economic impact between 2006-2011. Dunn currently serves on the Board of Directors of the National Coalition of Black Meeting Planners, as Board Chair of the Southwest Ohio Regional Transit Authority (SORTA), and is Chairman of the Cincinnati Police Foundation. Dunn is also head of the local organizing committee for the 2016 NAACP National Convention.
In his new role, Dunn will lead efforts to continue expanding Cincinnati’s multicultural convention business, as well as in building corporate and community support and government relations for the CVB and industry initiatives.
Pam Boeing-Rogers has assumed the role of Director of Convention Services following Sandy Clore’s retirement in February 2016. With 32 years of experience in the industry, and a background in event planning with both the Westin and Hyatt, Boeing-Rogers will lead the Cincinnati CVB’s award-winning convention services team, introducing new and innovative housing technology and customer service programs.
During her time with the CVB, Boeing-Rogers has played a key role in earning Cincinnati's 20 consecutive years of Pinnacle Awards from Successful Meetings, and 19 Gold Service Awards from Meetings & Conventions Magazine.
Diane Catanzaro has been promoted to Director, Information Technology & Business Intelligence. In this important role, she will provide strategic data management and program analysis, oversight of our new Simpleview system, a web-based customer and destination management tool, and guidance of both internal and external stakeholders in using technology to improve collaboration, communication and connectivity.
Additional staff promotions and changes include:
- Kim Sherlock, promoted to Senior Sales Manager of Corporate & Sports Development
- Ryan Smeltzer, promoted to Sales Manager
- Debbie Pappadakes, promoted to Senior Communications Manager
- Andrea McClain, promoted to Visitor Services Manager
About the Cincinnati USA Convention & Visitors Bureau:
The Cincinnati USA Convention & Visitors Bureau is an aggressive sales, marketing and service organization whose primary responsibility is to positively impact Hamilton County's and the City of Cincinnati's economy through convention, trade show and visitor expenditures. The travel and tourism industry has been found to bring $4.4 billion to Cincinnati USA, employing 74,000 people in a variety of fields and, historically, bringing more than 24.1 million visitors to the region annually. To learn more about Cincinnati USA, visit CincyUSA.com.