by Christy Lamagna, CMP, CMM, CTSM
• Work with your CVB to understand the city
• Give your attendees a chance to really see the area
• No need to rush when enjoying a tour
How many miles have you flown this year? How many cities have you been to? How many cities have you actually seen? Many of us experience little beyond the path from the airport to the hotel and back when traveling for work. You may be able to say you’ve been to a particular city multiple times yet you may know virtually nothing about it beyond cabs and room service.