by Dan McCarthy
If money appeared out of thin air, then there wouldn’t be need for sponsorship. Of course, building sponsorships is a reality and part of the business if you routinely host events.
Getting a sponsor isn’t easy especially if you’re a startup; ultimately, there’s going to be more misses than hits when sending out your proposal. Nevertheless, there’s a few tricks to help you acquire corporate sponsorship for events and keep them for the long-term.
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