 | by Sandra O'Loughlin Bottom line, no matter which industry you represent, one-to-one meetings are a powerful marketing tool. Following are five tips for pre-planning a meaningful, in-depth one-on-one meeting strategy at your next event from Parth Mukherjee, head of marketing and evangelism at Jifflenow, a cloud-based enterprise meeting platform for b-to-b events, who addressed attendees at the conference. Read more at Event Marketer. |
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